Currently Browsing: digital marketing

defining target audience

3 Marketing Musts for Defining Your Target Audience

We are living in a fast-paced digital age. Meaning that now, more than ever, businesses must market cross-market across various platforms in order to reach their target audience. Maintaining a website, posting blog articles, and being active across social media platforms is important, but it...

Getting Real Results from Your Digital Marketing Campaign (Part 1)

Businesses grow because they succeed in a few critical areas. Three of those areas for any business is that they: Sell in greater quantities, or with greater frequency, to existing customers and clients Sell to new customers and clients Sell additional products and services to existing and...
content marketing preparation

4 Ways to Build Your Brand With Content Marketing

Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads. If you are not among the 90% of companies marketing with online content, then it's time to make a strategic plan to do it. It's not enough to ask an intern to gussy up a few product descriptions...